Bailey Spinn has released her new single “voodoo,” the latest step in the pop-rock artist’s increasingly darker, heavier era. The track is out today, Friday, May 15, following a string of recent singles including “critical,” “homicide,” and “fear of going out.”
We’ve covered Spinn before, notably with track one from her yet to be announced next project, the aforementioned “homicide.” A blistering track produced by Erik Ron (Black Veil Brides, Motionless In White, Godsmack). This one taps Jon Lundin (vocalist and songwriter behind Point North) on production. The chorus is massive, the breakdown in the bridge is killer, and lyrics have us humming it on repeat.
Spinn first broke through as a creator before pivoting into music, building a massive online audience and turning that direct fan relationship into the engine of her career. She mentioned in our interview that her influences included early-2000s female-led rock touchstones like Evanescence, Paramore, and Avril Lavigne as part of her musical DNA, while her 2025 debut album Loser pushed her further into a more mature, emotionally charged sound.
“‘voodoo’ is a hard rock single about ex friends or partners keeping a close eye on you online, and mimicking your style. This song draws inspiration from artists like Paramore, Flyleaf, and Poppy with an eerie feeling. ‘voodoo’ fights back against people who think they have a hold over you.”
— Bailey Spinn
But the rollout “voodoo” also underlines something that streaming numbers alone can’t capture: Spinn knows how to make fans feel like they are part of the world she is building. A few weeks before the single’s release, she sent hand-drawn burned CDs to select outlets and fans — including us at Hit Parader — with the track inside. Ours arrived signed, covered in little doodles, and accompanied by a note. In an era where most music promotion arrives as a link in an inbox, the gesture felt personal, more like a message from an artist to her community than a campaign asset.
That kind of connection has become part of Spinn’s appeal. Her songs lean into heightened feelings like heartbreak, anxiety, obsession, self-protection, but her relationship with fans has always been grounded in access and sincerity. “voodoo” plays into the spooky-romantic side of her aesthetic, but the handmade CDs may say just as much about where she is headed: bigger, darker, and still determined to keep the people who got her here close. And we’re so here for it. Check out the new single below: