A “Hellish” billboard has appeared in Sanguisugabogg’s hometown of Columbus, Ohio, directly across from the Capitol building. The billboard parodies the “Hell Is Real” billboards that were put up across the United States in 2004 to promote Christianity to motorists.
“To have our logo plastered on a billboard just across our state Capitol building should be considered vandalism in some way,” the band theorizes. “This is so cool. Thank you to Century Media for giving OUR city the sickest merch it could ever receive.”
![Billboard with "[Band Logo] IS REAL" next to album art over a tall building.](https://hitparader.com/wp-content/uploads/sites/2/2025/10/hp-sanguisugabogg-body-courtesy-of-century-media.jpg?w=640)
Hideous Aftermath
The creative billboard was the band’s on-brand promotion of their new album. Hideous Aftermath is available now through Century Media and can be accessed here.
The album follows their 2021 album Tortured Whole and 2023’s Suicidal Ecstacy, both of which are highly regarded by fans. But this album is “the one where we rolled our sleeves up and brought our A-Game,” Vocalist Devin Swank states.
Hideous Aftermath was produced by Kurt Ballou, known for his work with Nails and High on Fire. It was recorded in Salem, Massachusetts, in God City Studios during the Spring of 2025. “We got off the road after A LOT of touring and wanted to drill down and be as purely creative as possible without distraction,” says Swank of the band’s decision to work with the Converge guitarist in Witch City. “Kurt mixed Homicidal Ecstasy, so he already understood what we were going for.
On The Road
The band has played plenty of United States and international tours with acts such as Cannibal Corpse, Lorna Shore, and Kublai Khan TX, along with their own headlining tours and festivals.
“Eight or nine years ago, it seemed like what we were doing was pretty niche,” Swank admits, “Where we’ve come, some of the rooms and festivals we’ve played is kind of remarkable.” The ‘Bogg has made its way to some of the more major festivals such as Sonic Temple in Columbus, Ohio, and Welcome to Rockville in Daytona, Florida. “I think we were a band that was set up to do nothing or a lot of something,” Swank concludes. “Why ‘normies’ ever ended up liking it was weird. Who knows? Maybe we made pain and suffering fun.”
Sanguisugabogg is hitting the road again on their headlining tour with Despised Icon, Defeated Sanity, and Corpsepile. Tickets are available here.
Tour Dates:
11/4 — Detroit, MI — St. Andrew’s Hall
11/5 — Chicago, IL — Metro
11/6 — Indianapolis, IN- Deluxe @ Old National Centre
11/7 — Lawrence, KS — The Granada
11/8 — Denver, CO — Summit Music Hall
11/9 — Albuquerque, NM — El Rey
11/11 — Phoenix, AZ — The Nile Theater
11/12 — Santa Ana, CA — The Observatory
11/13 — Berkeley, CA — UC Theatre
11/14 — Los Angeles, CA- The Regent
11/15 — Las Vegas, NV — Fremont Country Club
11/17 — Dallas, TX — Echo Lounge & Music Hall
11/18 — Austin, TX — Mohawk
11/19 — Houston, TX — White Oak Downstairs
11/21 — Tampa, FL — The Orpheum
11/22 — Atlanta, GA — The Masquerade
11/23 — Charlotte, NC — The Underground
11/25 — Pittsburgh, PA — Roxian Theatre
11/26 — Baltimore, MD- Baltimore Soundstage
11/28 — New York, NY — Irving Plaza
11/29 — Philadelphia, PA — Union Transfer
11/30 — Columbus, OH — The King of Clubs
