I remember interviewing the late, great Tom Petty years ago at a BMI event where he was being honored for his songwriting. I asked him what it meant to be honored for his songwriting, and he said, “It means everything.” Then he joked, “It’s my job and what the guys keep me around for, to write the songs. Without them, the Heartbreakers would trade me in for Bruce,” referring, of course, to Springsteen.
Songwriting isn’t the most glamorous side of making music. But talk to a hundred singer/songwriters, and I promise you, at least 90 percent will talk about how much the songwriting means to them. As an artist, being recognized for your songs is one of the greatest honors there is, which is why artists like Elton John, Rosalia, Radiohead’s Thom Yorke, Lola Young, Harry Styles, a special guest to present Yorke with his honor, and more showed up in person Thursday, May 21, 2026, in London for the 71st Ivor Awards, dedicated to songwriting.
Hit Parader spoke with Ivor CEO Roberto Nevi about the awards, the mysterious art of songwriting, and more.
Hit Parader: Do you feel like you have a little insight into the mystery of songwriting?
Roberto Nevi: I think the creation of songs is something that is totally underappreciated by everyone. And it’s something that needs to be better recognized. And the Ivors Academy managed to do that in the most efficient way possible by putting on the Ivor Novello Awards and actually elevating and celebrating the incredible songwriters that we’re able to represent. We’ve been doing it for over 70 years. But to your point, yeah, the creation itself that’s within the blessed human that can conceive the incredible art that comes from them, whether that’s the lyric, the musical elements, or the production; for some, they have to think about it, others it just flows through them.
HP: How did you first get interested in the art of songwriting?
Nevi: I started writing myself from a very early age. It’s always been there for me to get me through the darkest times of my life. And then I went to have this amazing career in music representing songwriters by way of being a music publisher, working at different organizations, downtown Believe, and others, and represented some of the greatest songwriters. And it was a blessing to represent them. Now I’ve been at the Ivors Academy just over two years, where we represent over 14,000 songwriters and composers. We can protect their interests by lobbying and having strong advocacy, and then we can empower them to make sure they’re equipped for the music industry, which is very challenging, as we know. And then lastly, the celebration side is the awards, where we celebrate songwriters and put them on the platform, and then later in the year, we do something separate for composers. I’m very fortunate to represent them. There are so many different partners you can have as a songwriter and composer, but we are fortunate to be that real force for good to ensure their interests are being looked after to make sure they can actually push themselves forward and equally be awarded appropriately. We’re fortunate to do that well.
HP: Talk about the importance of honoring those who create the songs.
Nevi: You have some artist-songwriters, Bruce Springsteen, Prince, Joni Mitchell, where their own song creation and their interpretation of their own music is something exceptional. There are, of course, artists who manage to pull off that authenticity of feeling in every lyric. And we’ve got some incredible greats like Adele and others who do write music but have had big assistance with co-writes. They managed to pull off those works as their own, even though they didn’t completely create it. Yeah, songwriting is the most important ingredient that doesn’t always get the appreciation, like I was saying earlier, but people see the artist, they hear what’s coming out from the artist, the voice, but maybe need to think more about where that was conceived and its true meaning and how it lives on in many different guises outside of that one particular snapshot.
Cred. Vianney Le Caer/Dave Benett Agency
HP: I was just looking at an article the other day that mentioned the number of people who think that Adele wrote “To Make You Feel My Love.” Adele is amazing, but that should be credited to Bob Dylan, who is the only person to win the Nobel Prize for literature. So, talk about the importance of educating people on the art form that comes behind it.
Nevi: Completely, and for 71 years, the Ivor Novellos have been doing just that. The thing we need to do now is to make sure the whole world really understands that these exist. Bruce Springsteen picking up the fellowship two years ago, being seen as a songwriter, being proud to be a songwriter. We’ve got other names like that coming in the room this year doing exactly the same. They’re known to the public as artists, but they really are these geniuses and they’re so proud to be recognized for their songwriting and the craft of it. So that’s why we’re very fortunate to be at the Ivors Academy delivering these awards and showing that respect.
HP: Do you hear from the artists how much it means to them when they get recognized for their songwriting?
Nevi: Absolutely. And one example of one songwriter/artist we are recognizing is Rosalía, whose Lux album has blown up globally. She really considered carefully how she would approach the album. She spent a year writing the lyrics in 13 different languages. She then worked on the music and in the third year, bringing it all together by way of production and just making it a body of work, which is cohesive. There was a lot of thought and consideration, and she’s so proud that we are recognizing her as International Songwriter of the Year this year, where everyone else is just seeing her as this magnificent artist. She’s going to be turning up next week, picking up International Songwriter of the Year, and extremely proud. This is the Oscar equivalent in music. And there isn’t an actor out there who doesn’t want an Oscar.
Cred. Jed Cullen/Dave Benett Agency
HP: How do you deal with AI?
Nevi: I think there is a genuine threat for some of the sound bed music you have out there. I don’t think John Williams has got anything to worry about, but there are some real concerns around how music’s used within the score. For your songwriters, though, for your Joni Mitchell’s, for your Bonnie Raitt’s, this is something that just can’t be replaced. The soul within the lyrics and the music and the way it’s conveyed is just something I can’t see being replaced by AI. And I think already, most of the public is starting to recognize, “I need to lean in further into human creativity now and try to avoid what’s being pushed towards them.” No one asked for this creation of AI. No one asked for a replacement of artists and songwriters. So, it’s being pushed on the public, but I think the public is already starting to push back, and I think people are going to go and see more concerts. I think they’re going to buy more physical products again. I think people are starting to rediscover what they were taking for granted as they started to get everything in their pockets. They’re starting to reverse that trend; the next generation, between 13 and 20, is already starting to disregard what those in their early 20s have taken as the normal way of consumption. I think this threat of replacing your average songwriter is something we shouldn’t be too overly concerned about. That said, of course, we are doing everything we can to fight back on the policy level and to ensure we’re safeguarding their rights at all times.
